Sunday, August 20, 2023

Gigs and Jobs and Careers - Oh My!

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“Lions and Tigers and Bears, Oh My!” This quote, made famous by Judy Garland as Dorothy in the Wizard of Oz, could certainly apply to a zoo.

Or a life in business. If we change it to gigs and jobs and careers - Oh My!

What is the gig economy?

The IRS defines the gig economy as “activity where people earn income providing on-demand work, services or goods,” often through an app or website. This area of the job market consists of temporary, contract and freelance jobs.

The term “gig economy” gets thrown around most often in reference to jobs like working with a rideshare company, such as Uber or Lyft, making deliveries or walking dogs. But the gig economy spans virtually every industry and represents a large part of the workforce. A 2022 survey commissioned by Upwork found that 69 million Americans had freelanced within the previous 12 months.

What is a career vs. a job?

A career is a lifelong professional journey. The purpose of a career is to support your lifestyle while also reaching your goals and ambitions. In order to reach such goals, you may need a certain level of training, education or experience. Your career path tends to build upon itself. When first starting out in your profession, you typically have an entry-level position. As time goes on, you progress in your career, getting more advanced opportunities.

A job is something you do to earn money. It is less focused on your future achievements and more on the present moment of supporting yourself. Most jobs are short-term experiences, where you work for an hourly wage. Rather than focusing on your professional development, you're more focused on getting a specific task done.

Here are a dozen differences between jobs and careers:

Benefits: With a career, you often see full-time benefits. These may include paid-time-off, sick days, health insurance, dental coverage, retirement contributions and stock options. Jobs typically do not come with such benefits.

Hours: Those in careers tend to work a set of regular hours. Rather than clocking in and out of work, they are paid a set salary. With a job, your work tends to be more time-oriented. Your employer tends to pay you on an hourly basis. You may not have as predictable of a schedule, potentially working part-time hours.

Education: Careers tend to require more education and training than jobs do. With a career, you typically need some kind of degree or specialized skill set.

Intentions: The purpose of working a job is to earn money. Although your career is still how you support yourself, you also work toward reaching your goals and ambitions. When choosing a career, people tend to base this decision on their talents and passions.

Goals: Jobs focus on short-term goals while careers are centered around your long-term goals.

Turning one into the other: What starts off as a job can actually turn into a career. Think of your career as your long-term professional experience. Your jobs can make up a part of this experience.

Where you learn skills: While your main intent of a job is to make money, you can learn valuable skills that could translate into a career. For instance, when working as a barista, you learn how to follow directions and provide customer service. These skills are helpful for a wide variety of long-term careers.

Hierarchy: Those deeper into their careers tend to oversee people with jobs. For instance, a restaurant manager typically has a career in food and hospitality. They oversee waiters and waitresses who may not intend to turn foodservice into a career.

Types of work: Over the course of your career, you're likely to try a wide variety of responsibilities and tasks. With each individual job you have, you're likely to have fewer responsibilities compared to your entire career.

Work environments: Those with jobs vs. careers work in a variety of environments. Those with careers tend to get to know their teams better since they are in this role long-term.

Advancement: With a job, you may see a raise or promotion. This then can build into a career. As you get more experienced, you'll see even more job advancement opportunities.

Continued education: In order to progress in many careers, you need to continue your education. For example, many healthcare professionals must complete a certain amount of credits to keep their licenses.

OK, land the plane, Tom.....

Today, as of this blog, the 2023 Writers Guild of America strike has been going on for 3 months, 2 weeks, and 1 day. They say that the strike will continue on indefinitely. It surpassed 100 days, which is how long the 2007-2008 strike lasted. So, the 2023 strike is now officially the second longest WGA strike in history. The 1988 strike lasted 154 days. For the first time in over 60 years, the unions representing actors and Hollywood writers are staging a strike at the same time, protesting low pay and studios' proposals for using artificial intelligence tools in production. More than 175,000 union members are out of work until a deal is made.

The WGA demands increased minimum compensation in all areas of media, increased residuals, appropriate TV series-writing compensation from pre- to post production, increased contributions to pension and health plans, the strengthening of professional standards and the overall protections for writers, and more.

A “gig” (sometimes called a “side hustle”) is generally a short-term task, project or job that a person takes up to make extra cash. But many do gig work long term or as a main source of income. Some gig workers get paid per task or assignment. Others earn an hourly rate. The WGA is not gig work.

The folks that worked at Verizon on the BlueJeans product, no longer have jobs - with BlueJeans. They might still work at Verizon, in another product line. Or, they might go work for a competitor of BlueJeans, such as Zoom or Webex or GoTo, or Adobe, or RingCentral, or Dialpad, or...

Careers, are different. When you have a career, you are committed to an industry, to a cause, to a purpose. 

My friend Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. “As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.” One of Lee’s major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project. 

Lee had a career in hospitality and entertainment. Not a gig. Not a job. A CAREER. 

When you are willing to go on strike, when you are willing to walk a picket line, protesting for 3 months, 2 weeks and 1 day to fight for your way of earning a living, I think that is the purest definition of a CAREER. You are willing to NOT work, to have the opportunity TO WORK, in your chosen profession. 

Again, when planning your professional goals, it's important to know the difference between a gig, a career and a job. Although you work different ways to earn money and support your lifestyle, the various concepts aren't quite the same. With a career, you focus much more on your professional journey and achieving your goals.

They say that "you are not your job" but I am not so sure - because when your job becomes a CAREER, and - that career is something you are willing to fight for, to sacrifice for, to walk a picket line for - I think that you are indeed your career. You become your career, you identify as your career. The Writers Guild of America, the more than 175,000 union members are out of work - by their choice - until a proper deal is made. 

The WGA writers and SAG-AFTRA actors are demanding revised residual revenue structures from streaming platforms, higher salary minimums, and strict restrictions on the industry's use of A.I. MANY unions will now face the same existential question: Will A.I. be a useful tool to elevate and enhance artistic accomplishment, or will it make their jobs obsolete? For many union members, it is not just about money, or a way to make a living. [ How will AI change medicine, law, education, transportation, retail..... etc.? ]

It sounds like this WGA / Hollywood strike is all about their LIFE. They are fighting for their lives

Sunday, August 13, 2023

Jean, why so blue?

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Jean is a common female given name in English-speaking countries. It is the Scottish form of Jane (and is sometimes pronounced that way). It is sometimes spelled Jeaine.

And, Jeans are a type of pants or trousers made from denim or dungaree cloth. Often the term "jeans" refers to a particular style of trousers, called "blue jeans", with copper-riveted pockets which were invented by Jacob W. Davis in 1871 and patented by Davis and Levi Strauss on May 20, 1873.

OK, Google, what is BlueJeans? Ah, not the pants....

BlueJeans by Verizon is a cloud-based video conferencing service. Verizon acquired BlueJeans in 2020 for $400 million. BlueJeans is a top-rated service for online meetings. It offers high-fidelity audio and video, collaboration features, and enterprise-grade security. BlueJeans offers a free plan - BlueJeans Basic - that lets you meet for as long as you want without a time limit or credit card. You can use the BlueJeans mobile app to attend and host conference calls from an iPhone, iPad, or Android device. Verizon plans to shut down BlueJeans in 2024. 

Wait, wut? Did you say........ shut down??? 

Google: Tom, did I stutter? Let's try again:

Verizon is shutting down BlueJeans, its Zoom competitor it acquired in the early days COVID. They sent out an email to BlueJeans customers that said that “we have made the difficult decision to sunset our suite of BlueJeans products.” BlueJeans’ recently introduced free Basic plan and free trial offerings will be discontinued on August 31st, according to the email. That email doesn’t say how long people on BlueJeans’ paid offerings will have access to the company’s services. Verizon didn’t immediately reply to a request for comment.

BlueJeans was a huge acquisition for Verizon; when the deal was announced in April 2020, CNBC reported that Verizon was going to pay around $400 million for the company. At the time, video conferencing companies like Zoom and BlueJeans were seeing increased usage during the pandemic, but now that many companies have implemented policies bringing workers back to the office, virtual collaboration apps aren’t quite as hot as they used to be.

OK, like they do in the movies.... A FEW YEARS AGO....

Verizon called me and said, "Tom, we see what you did with Zoom. Would you like to sell BlueJeans? Sure, why not. "OK, we'll make you a partner."  Cool.

One week later: "Tom, you should be a DIRECT partner, so that you don't have to buy through distribution." Cool.

One week later: "Tom, you are actually at TIER 1 partner, and your new margin is 30%." Cool. 

One week later: "Tom, you are actually a TIER 1 ELITE partner, so you can offer the entire portfolio of Verizon (not just BlueJeans) to all of NYDLA | USDLA | NADLA." Cool. 

One week later: "Tom, we are thinking about launching something like BlueJeans Academy, to teach mastery of all things BlueJeans. You run the Distance Learning Association, would you be interested in running BlueJeans Academy, for ALL BlueJeans customers? You would be a perfect fit for this...

You mean something like www.BlueJeansAcademy.com ??? 

OK, like they do in the movies.... PRESENT DAY......

As I write my Sunday Blog, I reflect on the last two years as a Tier 1 ELITE partner for BlueJeans. I would try to "fit that into" almost every conversation... "well, as a TIER ONE ELITE PARTNER:....blah, blah, blah... In the last year, with spiffs, we were making 50% margin. FIFTY PERCENT. Well, that's just nuts.

In May 2020, when Verizon acquired BlueJeans it was a business-focused video app that first launched in 2011. At the beginning of 2022, Google and Verizon partnered to preload the BlueJeans app on (since-discontinued) Glass Enterprise Edition 2 smart glasses sold by Verizon. More recently, BlueJeans gained a free tier this year, opening the app to many more potential customers and competing with the free consumer-ready services of Google Meet and Zoom. As a Tier 1 ELITE partner, I was TELLING THE WORLD to www.GetBlueJeans.com for free - from ME! And then, upgrade to paid, as necessary, when necessary. Again, upgrade to paid through ME

That said, many people in North America were unaware of BlueJeans until they might have joined a meeting via BlueJeans. Suffice it to say BlueJeans didn’t take off in popularity. Verizon seemed to be happy keeping BlueJeans a secret. Must be nice to have so much damn money. Ok, moving on...

This past week, all of the members of NYDLA | USDLA | NADLA using Verizon’s BlueJeans service were sent an email explaining that the app is being “sunset.” The first phase of that shutdown process is that the free trial and the free “BlueJeans Basic” tier will no longer be available as of August 31, 2023. Business customers of BlueJeans will likely be given a longer period to transition off of the platform.

When pressed, the CFO of Verizon said they shut down its video conferencing service BlueJeans due to a "changing market landscape". BlueJeans was never able to gain the same traction as apps like Zoom and Google Meet. Additionally, BlueJeans' user base reportedly declined as workers returned to the office after working from home during the COVID-19 pandemic. 

The REASON why Verizon made us (me?) a TIER 1 ELITE partner was because we should know what we are talking about, for all things "remote". We were (still are) the #1 promoter of Zoom in North America. Whenever I was presenting live, or when I was doing keynotes at events, I would say "just call me www.DrZoom.us". Ahem. 

OK, land the plane, Tom. 
In my career, I have learned that no amount of marketing can offset a bad product. Also this: no matter how good the product, without proper marketing, it will fail. 

I spent the last two years telling the world to www.GetBlueJeans.com and proudly hosting LIVE and hybrid events that were www.PoweredByBlueJeans.com.  As I write this blog, I STILL think that the BlueJeans technology, the BlueJeans experience is (ah, was) amazing. HD Video. Dolby Audio. No other platform in the industry had that combination, only BlueJeans. 

I respect Verizon's decision. It makes sense on a business level, on a Wall Street level. I get that. Now, I have to get used to saying that I WAS the Tier 1 ELITE partner for all things BlueJeans. Past tense. It was a great ride. 

OK. No more pity party for me. We have work to do - migrating all of our BlueJeans customers over to Zoom. And now we are going to be very busy telling every business and every school in North America to get www.5Gfor.biz from Verizon, since the world seems to (once again) be...










Sunday, August 6, 2023

Ice, Ice, Baby

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We just signed up to be a Master Agent with Lumen.com  Cool! I'll save that story for next Sunday.

THIS Sunday, let's talk about marketing. As a thank you, as a small but very classy gesture, the folks at Lumen.com sent me the super cool ICE SHAKER (as seen on Shark Tank). First, it is a really good water bottle. 

But here is where it gets interesting. The packaging, the stuff that came inside the bottle, asked me to register. You know, activate my warranty. And, I'm thinking to myself: what warranty? I was trying to think of what could go WRONG with the bottle? Anyway, I took the bait and I clicked on the QR code.

And so begins the email drip marketing parade. I was expecting it, I predicted it. Welcome email #1. Welcome email #2. And, a VIDEO from the founder, Chris. 

But this was different. Right off the bat, the video from Chris said: "Hey Tom!"

Wait, wut? How did he know my name? How did the video have my name - in the welcome video?

I walked back the link to find a company Maverick. I found their website. It says:"At Maverick, we're building a new way to send personalized videos at scale for online retailers."

Yes, Maverick. Yes you did...

I have since played that "Hey Tom!" video many times. If one looks real close, it seems that they have spliced in a "Hey Tom!" with the rest of the generic welcome video. Unless you really look super close, you cannot tell. Now, I am not sure exactly how this sorcery is done, but it caught MY attention for sure. As I write this Sunday Blog, I am thinking to myself "Self, did Chris record everyone's name, creating like a library of names? Or is this some form of AI wizardry? Did they get my name from the warranty registry, and did AI make this personalized video for the "Hey Tom!" intro? 

I need this marketing automation technology for my stuff. I need Maverick for my products, my services. I'll be reaching out to the CEO of Maverick. I'll be asking them if they have any type of reseller program, or agent program, or VAR program. I can sell this marketing technology stuff, big time. The personalized video grabbed me and it shook me - kinda like an Ice Shaker bottle. (sorry...had to...).

Selling is not Marketing. People confuse the two all the time. 

Marketing is the process of getting people interested in a company's product or service. It includes activities such as advertising, selling, and delivering products to consumers or other businesses. Marketing also involves market research, analysis, and understanding the interests of the ideal customer. 

The purpose of marketing is to generate revenue for a brand, company, or organization. Marketing professionals and teams achieve this through strategic digital activities that drive traffic, qualified leads, and sales. Hello Maverick. 

Marketing pertains to all aspects of a business, including product development, distribution methods, sales, and advertising.

Selling is a transaction where money is exchanged for a good or service. It also refers to the process of persuading a person or organization to buy something. During a sales negotiation, the seller attempts to convince the buyer on the benefits of their offer. If the buyer wishes to strike a deal, they will give the seller an agreed upon amount of money. 

Selling is about generating sales by maximizing sales and is a money oriented approach. In marketing, emphasis is given on the wants of the consumer. Whereas in selling, emphasis is on the company's products. 

In my world, the marketing guy (or gal) tees up the ball - and the sales guy (or gal) hits the ball. Marketing gets the eyeballs, sales does the right thing with those eyeballs. 

Ok, so I am now a fan (like Mark Cuban is...) of the Ice Shaker. And, I definitely think that the folks at Lumen are a classy bunch for sending me one. But I am really impressed with this marketing technology. 

Expert Level: what if I use such marketing automation technology as we march across North America, telling the world to www.GetLumen.us ??? 

Yeah, that would really be something, right? 
Hey Lumen! Look what you just did!!! 









Sunday, July 30, 2023

Another Bang-Bang play!

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A "bang-bang" play is a term used to describe a close play in baseball or football. In baseball, a "bang-bang" play is when the runner is barely thrown out, usually at first base. The term may reflect the "bang" of the ball in the first-baseman's glove followed immediately by the "bang" of the base runner's foot hitting the bag. Because of the quick succession, the umpire sometimes fails to make the call.

In football, a "bang-bang" play is when multiple events occur at once or quickly in succession. For example, a "bang-bang" play could be a quick pass to get the WR out of bounds.

For me, in business, a "bang-bang" play (or deal) is when it all happens FAST.

I had a bang-bang business deal this month. I answered (responded to) an ad on my personal Facebook page (I usually don't do that, ever). This one, caught my eye. From there, I found their website. From there I found the founders/owners on LinkedIn. From there, we had a Zoom meeting. And then one more Zoom meeting with the CEO and COO. From there - I became their North American partner. Turns out, their Angel Investor is one of the wealthiest men in Australia. Bang-bang!

This all happened within a few days, definitely less than a week. It is funny how sometimes in business, things just... drag on. Meetings. Then the follow up meetings. And then, contract negotiations. It is like all the air is sucked out of the room. Boring. Sometimes it becomes depressing, sometimes it becomes painful. You might even begin to forget why we are even talking about doing anything at all. 

I always look forward to the bang-bang business deals. The energy is high. The pace is fast. It is like the "ah ha!" moments are bouncing off each other. There is a spark, and an immediate visionary optimism as to what the future holds - for both sides. 

Good timing can turn a mediocre product into a breakout success; bad timing can destroy an otherwise successful career. In business, timing is everything. Unfortunately, most people think timing is just like luck. Proper timing can help businesses maximize revenue and gain a competitive advantage. For example, launching a product at the right time can help businesses take advantage of market conditions, consumer trends, and seasonal demand to increase sales. Timing can also help businesses align with their customers' journeys. Customers react to products differently and make decisions at different times for different products.

If a startup arrives too early, it may not get the expected traction. If it enters the market late, there are already competitors and entry barriers to fend off. This can result in poor reception by potential consumers. Timing can also be an important aspect of productivity and time management. Bang-bang business deals, for me, are my favorite thing. I feed off of them. It makes me think about luck, and how success comes from 50% being lucky, and 50% being prepared for the luck when it arrives. 

Bang-bang deals also remind me that when two people want to do business together - it will happen. You can be late to the first meeting, you can make a few missteps along the way - if people WANT it to work out, it will all work out. And, the opposite is true. If two people really (maybe even secretly) don't want to do business together - it is not going to happen. Not because of price, not because of any measurable reason. It will be all smiles and jokes, drinks and lunch meetings and pats on the back - and then nothing is going to cross the finish line. A big fat waste of time and money, poof. 

Cherish the bang-bang business deals when you come across them. They will become the stories you tell at the company holiday parties. 







Sunday, July 23, 2023

Great idea!

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Fill it Forward is a company that creates reusable products, interactive technologies, and global giving initiatives to inspire people to reuse. The Fill it Forward app tracks beverage consumption, environmental impact, and donations to clean water projects. The app also allows you to track waste diverted, emissions saved, and how much ocean pollution you have prevented. You can set goals and reminders to help you meet your hydration goals.

The Fill it Forward program offers free cup tags to students to promote sustainability, hydration, and philanthropy. There's also a Google Fill it Forward bottle that allows you to scan a QR code each time you refill to see how much plastic is saved from being discarded. Each scan also unlocks a donation to a worthy cause.

Matt Wittek is the founder and CEO of Fill it Forward.

Hey Matt! That was MY idea! ( Ahem ) 

Years ago, I bought the domain name www.TheGreatFeed.com.  The logic, my "big idea" was that we could put an "uber cookie" on a website, and whenever anyone clicked on that cookie enabled website, whenever anyone visited the website, money ($0.001 or such...) would go to eliminating hunger. So, your social media "feed" would feed the world, get it? Every visit to your social media feed or to your company website would help to feed the world. My idea. 

It was at a recent Zoom event in NYC that I learned of Fill It Forward. It looks like Matt Wittek has been doing cool stuff for 11+ years. "At the Fill it Forward Company, we believe choosing to reuse is a simple act of generosity that shows love for our planet and the people on it. We create interactive technologies, global giving initiatives and reusable products that inspire the world to reuse."

I am going to definitely reach out to Matt and see if he would do a NYDLAcast.com interview with me. Looks like there is a cool entrepreneurial story here, one that can use a few more eyeballs. But here is the real thing that made me blog on this today.

The world is full of ideas. Good ideas. There is no shortage of ideas. When people are worried about someone stealing their idea, they are really not very business savvy. No one wants to steal an idea, but people DO want the execution of a good idea. I don't know if Fill It Forward was Matt's idea, but there sure is a lot of good execution going on over there. 

So, I am now wondering if there might be a crossover, or some form of hybrid here. What if there is a QR Code/ Uber Cookie mash up, that allows for my idea to merge with their idea? What if any click to any website, any social media feed, would feed the world - or enable some other cool humanitarian result? 

My idea, TheGreatFeed.com would have used Ubercookies. Ubercookies remember when you are logged in, so you don't have to log in again for each page you visit. Ubercookies are small files of letters and numbers that are stored on your browser or computer's hard drive. They are typically removed when you log out to ensure that only logged in users can access restricted features. Ubercookies can be used to track users and collect data about their browsing behavior.

It would have been something like this, on millions of websites: 

"Our website is powered by TheGreatFeed.com Ubercookies and every visit to our website helps to eliminate hunger in America. Thanks for stopping by!"

My idea is still just that - just an idea. It FEELS like a good idea, but in its current state, no hungry child is getting any assistance. Ideas are plentiful, it is all about the execution. 





Sunday, July 16, 2023

SAFE! Safe at home!


This past week we attended a Zoom Partner Event in NYC. When I told my wife that I was going to NYC for a Zoom meeting, she could not understand the need to physically "go" anywhere. Why are you not just attending via Zoom?

My Inbox: You’re registered and confirmed for our Zoom and HP Poly Partner Roadshow in New York City on July 13 from 9:00 am - 6:00 pm! We look forward to seeing you in person and sharing a technical lab environment where you’ll have the opportunity to interact with Zoom and HP Poly Partner Engineers & expand your knowledge on Zoom’s platform of products. This is an in-person event and will not be virtual.

When I asked my wife about "Zoom" and her thoughts about all things Zoom, she said, "Well, it was Zoom that made us safe at home. Zoom kept us safe during the pandemic."

Ah yes. Safe at home. 

I focused on the "safe at home" while I was taking the tour of MLB in NYC. Turns out that Major League Baseball is a MAJOR client and power user of Zoom.  And - they use Zoom to power REPLAY REVIEW for all MLB games. 

This week is the 2023 USDLA National Convention in Orlando. Alas, I cannot attend LIVE-LIVE as I have a speaking engagement in NYC. But, via the power of Zoom, I will be able to attend virtually. We expect several hundred people to fly into Orlando for the USDLA event, but thousands will attend from all around the world. Zoom meetings, Zoom events, Zoom phone, Zoom Telehealth - the world is indeed www.PoweredByZoom.us 

This Tuesday I am attending (speaking) at the FutureIT event in NYC. Hence I cannot be in Orlando with the amazing people of the USDLA. Tuesday, July 18 is FutureIT New York, the year's most important conference for tech insiders. And, I will be in great company! IT professionals from Goldman Sachs, Google. Deutsche Bank, Fordham University, NFL, Pfizer, UBS, US Treasury, and more plan to attend. I have been telling the world to sign up to meet industry experts, peers, and solution providers to learn the latest innovations in AI/ML, enterprise automation, cybersecurity, cloud, and more. And, meet me. You know, www.DrZoom.us 

USDLA, celebrating 36 years of Distance Learning > DIGITAL Learning > DIGITAL LIVING. Wow, 36 years. Technology changes everything, right? 

Here are some changes to Major League Baseball (MLB) for the 2023 season:
  • Pitch timer: Pitchers have 15 seconds to throw a pitch with the bases empty, and 20 seconds with a runner on base
  • Defensive shifts: Restrictions on defensive shifts
  • Larger bases: Bases are now 18-square inches, up from 15-square inches
  • Home plate: Home plate is now three inches closer to first and third base
  • Corner bases: Corner bases are now 4 1/2 inches closer to second base
  • Extra innings: The extra innings rule regarding the runner on second base is now permanent
  • Position player pitching: Position players can only throw in extra innings, in the ninth when the opposing team is leading by ten or more, or when the losing team is losing by at least eight
  • Mound visits: Umpires are directed to expedite visits to the pitcher's mound, and the number of mound visits is limited to five per team
  • Other changes: A more balanced schedule, faster replay reviews, pickoff/step-off limits, and PitchCom for pitchers
The rule changes are designed to improve the game's pace of play, increase action on the field, and improve player safety. 

Replay review in Major League Baseball (MLB) allows league officials to review certain plays to determine the accuracy of the initial call made by the umpires on the field. The review is designed to provide a timely review of disputed calls. Reviews can be initiated by a manager's challenge or by the umpire crew chief. Managers must request a challenge within 20 seconds of the play in question concluding. The Crew Chief can call for a video review on eligible plays in the 8th inning or later. The New York City video replay crew must come to a decision within two minutes. In 2022, there were more than 1,400 replay reviews. That computes to only 0.59 per game, or basically, just one per team every four games. Nearly 60 percent of all games had zero reviews. MLB became the last of the four major North American sports leagues to use instant replay. Some baseball purists and commissioner Bud Selig believed that replays would break the tradition of putting each game's fate in the hands of the umpires on the field. Time (and technology) changes everything. 

The first Major League Baseball game was played on May 4, 1871 in Fort Wayne, Indiana. The game was a National Association contest between the Cleveland Forest Cities and Ft. Wayne Kekiongas. The National Association of Professional Baseball Players (NAPBBP) was the first fully-professional sports league in baseball. The NAPBBP was founded in 1871 and continued through the 1875 season. The first National League baseball game was played on April 22, 1876 when the Boston Red Caps beat the Philadelphia Athletics, 6-5. The first Major League Baseball game was broadcast on August 26, 1939 when the Cincinnati Reds visited the Brooklyn Dodgers and split a doubleheader at Ebbets Field.

The first Major League Baseball night game was played on May 24, 1935 at Crosley Field in Cincinnati. The Cincinnati Reds beat the Philadelphia Phillies 2-1 in the game, which was made possible by recently installed lights at the field. The original plan was for the Reds to play seven night games each season, one against each visiting club.

Meetings. Events. Work. Education. Medicine. Baseball. Sooner or later, technology changes everything. 1871 > 1935 > 2023. Ah yes, the world is indeed www.PoweredByZoom.us. And now, Zoom is way, way, WAY more than just video meetings.

Play Ball!


MLB HQ New York City




 


 

Sunday, July 9, 2023

Let's make camp

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A base camp is a main encampment that provides supplies, shelter, and communications for people engaged in activities such as exploring, hunting, or mountain climbing. Base camps are temporary encampments used for storing supplies and preparing for a larger activity. For example, a base camp can be a staging area for mountaineers to prepare for a climb.

Basecamp by 37signals is a project management tool that helps teams collaborate and keep track of projects. It offers features like message boards, to-dos, schedules, file storage, real-time group chat, and automatic check-in questions. Teams can use Basecamp to track assignments, work on documents, plan projects, and chat.

Basecamp was founded in 1999 as 37signals, a web design company, by Jason Fried, Carlos Segura, and Ernest Kim. Jason Fried is the CEO of Basecamp.

If I was starting a business today, the first "thing" that I would buy is a Basecamp account. If I was forced to cut back, if I was in a situation where I had to cancel subscriptions, or cancel services, or cut costs, Basecamp would be THE LAST THING left in my lifeboat. 

I do not get paid to sell, or market, or promote, or evangelize anything in the 37signals.com portfolio. Trust me - I have tried! Just short of begging (I might have begged) the leadership at 37signals does not entertain an outside salesforce. In fact, it was only until very recently did I see them proactively sell and market all things Basecamp. 

"George doing the opposite" is a classic scene from the TV show "Seinfeld". In the episode titled "The Opposite", George Costanza decides to "do the opposite" because his life isn't going the way he wants. For example, when the gang is sitting at the diner, George orders "the opposite" of his usual tuna on toast and orders chicken salad on rye.

The episode is from season 5, episode 22. When George starts doing the opposite of everything he normally does, his luck changes and everything starts going his way. This includes getting a girlfriend, a job with the Yankees, and moving out of his parents' house.

When I think of 37signals / Basecamp I think of the "The Opposite" episode of Seinfeld. There are many examples of the leadership of 37signals doing "the opposite" of what might be considered normal business practice. They put their internal business playbooks on the Internet for all to see. They are very successful, and very profitable. They remind me of a magician - a "close up" magician who does sleight of hand magic. Sleight of hand is a collection of dexterous hand movements used to manipulate objects and deceive (entertain) spectators. It's also known as prestidigitation or legerdemain. A master of prestidigitation or legerdemain can SHOW YOU how the trick is done - but you still cannot do it. Unless, you really WANT to do it. To learn it, to master it. Ah, then you too - can "do the trick." 

When a position opens up at 37signals / Basecamp they get THOUSANDS of resumes. For a single job. I could be wrong, but I think that they have less than one hundred people in total, on staff. And, staff could be living in ANY time zone. Literally. 

"I know it when I see it" is a famous quote from Supreme Court Justice Potter Stewart. In 1964, Stewart was asked to describe his test for obscenity. He responded, "I know it when I see it". 

When we start a new project or begin a new relationship with a customer, a client, a vendor - the first thing we do is we launch a new Basecamp. When something "is real" or is funded, or is proven to be more than a fleeting moment, it gets activated in our Basecamp. From time to time, for some odd reason, a customer, a client, a vendor pushes back on using our Basecamp tool. It does not happen often, but when it does, it makes us (especially me) pause

And when that happens, it is a red flag. Maybe they have a valid excuse, such as "corporate policy" against using external tools. But, unless there is a true valid reason for not using our Basecamp tool, that is usually a show stopper. NOT wanting to use our Basecamp is a signal, a warning, a canary in our coalmine. When you don't love using Basecamp, we are probably not a fit. A cultural misfit. 

"Canary in a coal mine" is an idiom that means someone or something that gives an early warning of danger or failure. The idiom comes from the practice of coal miners bringing canaries into mines as an early warning signal for toxic gases, primarily carbon monoxide. The birds would become sick before the miners, who would then have a chance to escape or put on protective respirators. Dying canaries would signal for the workers to leave the mine immediately.

AND: when someone "loves" using Basecamp - when someone recognizes Basecamp as a "must have" and the first thing they would buy, and the last thing they would cancel - they become our people. Our tribe. If you love using Basecamp, we will probably love working with YOU

What about you? What do you have in your life, in your business world, that is your "must have" ??? What product, what service, what tool do you use (every day) that - as a business owner - that would be the first thing you buy - and the last thing you cancel?

You should know this - and everyone in your company should know this, too.