Easter Eggs and the Messenger of Joy

If you’re Catholic, you’ve likely heard the famous Easter quote from Pope St. John Paul II — “We are an Easter people and Alleluia is our song!” Did you know that he said this not at Easter Time, but in November — almost 40 years ago?

He proclaimed these encouraging words during his Sunday Angelus on Nov. 30, 1986, on his papal trip to Australia that year:

“We do not pretend that life is all beauty. We are aware of darkness and sin, of poverty and pain. But we know Jesus has conquered sin and passed through his own pain to the glory of the Resurrection. And we live in the light of his Paschal Mystery — the mystery of his Death and Resurrection. ‘We are an Easter People and Alleluia is our song!’ We are not looking for a shallow joy but rather a joy that comes from faith, that grows through unselfish love, that respects the ‘fundamental duty of love of neighbor, without which it would be unbecoming to speak of Joy.’” 

So what if you are not Catholic but simply Christian? Today, Easter Sunday 2025 there are 8.062 billion people in the world. It is projected that we shall reach 9 billion in 2037 and 10 billion in 2058. 

Approximately 31.2% of the world's population identifies as Christian. This makes Christianity the world's largest religion, with over 2.38 billion followers. In 2022, around 31.6 percent of the global population were identify as Christian. Around 25.8 percent of the global population identify as Muslims, followed by 15.1 percent of global populations as Hindu.

The Catholic Church (Latin: Ecclesia Catholica), also known as the Roman Catholic Church, is the largest Christian church, with 1.28 to 1.41 billion baptized Catholics worldwide as of 2024.

Tom, there better be an 'Easter Egg' hidden somewhere in this Blog.........

There was a time when I was studying to become a Roman Catholic Deacon. 

In the Catholic Church, a deacon is an ordained minister who is called to serve and witness Christ's love in the world. They are part of the clergy, along with priests and bishops, but their role is distinct, focusing on ministry and service, rather than presiding over the sacraments like priests. Deacons are ordained to proclaim the Gospel, assist at Mass, and perform various works of charity and outreach. 

My Spiritual Advisor was Fr. John Catoir.  He was an amazing man and teacher. It is a 5 year 'formation' to become a Roman Catholic Deacon. I lasted for 2 years of the 5. At the time I had young children, and my family needed me. So, I put my Diaconate Formation on pause. 

Fr. Catoir was an amazing communicator. He asked me, "Tom, why do you want to become a Deacon?"

My answer was to give back. To make a difference. To be of service to others. His words were clear and powerful: "So, do it. Make a difference. Be of service to others. You can start today, you don't need to wait 5 years. Right now, today. Begin. You don't need an Alb to be a Messenger of Joy."

In 2025, Americans are projected to spend $23.6 billion on Easter. This is up from $22.4 billion in 2024 and approaching the record $24 billion spent in 2023. The largest spending category is candy, with $3.3 billion projected to be spent on sweets. 

Here's a breakdown of the spending: 

Overall Spending: $23.6 billion

Candy: $3.3 billion

Food: $7.4 billion

Gifts: $3.8 billion

Clothing: $3.5 billion

Decorations: $1.7 billion

Flowers: $1.9 billion

So to review: there are approximately 2.38 billion Christians worldwide, making up about 31.2% of the global population. This figure represents the largest and most widespread religion globally. Christianity is the primary religion in many countries and territories, including the Americas, Europe, Oceania, and sub-Saharan Africa.  

I can hear Fr. Catoir's words in my head this Easter Sunday Morning. 

"So, do it. Make a difference. Be of service to others. You can start today, you don't need to wait 5 years. Right now, today. Begin. You can become a Messenger of Joy."

https://www.johncatoir.com/MessengerofJoy.html

 

"Hi, I'm Tom and I'm in SALES..." 

Last week we attended the two-day Microsoft Solutions World Event in NYC. 

11 Times Square (Microsoft) is 33.7 miles EAST of my home in BOONTON USA. Well, technically Boonton Township. 41 minutes by car or bus. I can jump on the bus, sit in the last row (center seat, maximum leg room) use my Lenovo laptop the entire time as I go from BOONTON USA > THE BIG APPLE > BOONTON USA. There have been times where I would actually wish for traffic, as I was getting so much done from Seat 55 on the Lakeland Bus. Round trip: $14. I'm not too proud to take the Senior Discount. 

I have been on the 6th Floor of Microsoft 11 Times Square several dozen times over the years. First things first: Microsoft is an amazing NYDLA.org vendor and sponsor. It would be hard to find a more generous telecom or technology company than Microsoft, full stop. 

The event was very well done. Around a dozen Microsoft partners presented, and the speakers were solid. Now, being in 'sales' since 1983, my mind always is thinking sales, marketing, prospecting, lead generation, etc. You know - REVENUE. At 64 years old, I am older than Microsoft. I remember being at PURDUE when the first microcomputer was shown to the world. "Why would ANYONE ever need a computer at home?" 

I have a very simple business card: front of the card is my contact information. Back of the card: JoinNYDLA.org  

That's it. That is the call to action. JoinNYDLA.org is the money shot. If I can get them to go to www.JoinNYDLA.org my work is done. And that just begins the work for my staff. Follow up, Follow UP, FOLLOW UP! Nurture, nurture, nurture. Grow the global DLA COMMUNITY. 

Years ago, with a tip of the hat to Willy Wonka, we made 'Golden Tickets' to give out at trade shows, events, meetings, Lunch 'n Learns, Sunset Seminars. If we can get people to engage, if we can convert their attention into engagement into adoption into utilization, life is good. Then along comes Facebook and Twitter and LinkedIn and Instagram (and...and....and....) and the power of the cloud. TomCapone.com goes to my LinkedIn. TommyCapone.com goes to my new Bluesky account. And ThomasCapone.com goes right here - to my Sunday Blog.  Over the years, we figured out how to make a 'virtual' Golden Ticket: just send them to NYDLA.org/GoldenTicket and save a tree. Also, you can just put a picture of the Golden Ticket up on the big screen in the front of the room. There is ALWAYS a big screen these days, right? At Microsoft, there are many big screens...  QR codes have changed the game of course. Paper Business Cards have never gone away, but they usually have a QR or quick-response code on the card. Outside, on the street at 11 Times Square there are MASSIVE big screens. Just begging for a QR code. (mine) 

From the Google: a QR code, short for Quick Response code, is a type of two-dimensional matrix barcode that can be scanned by a smartphone camera or other digital device to access online information. It uses a grid of black and white squares to encode data, typically a website address, but it can also contain other information like contact details or payment information. Invented in 1994, we are now 'expecting' to see a QR code on everything. 

Microsoft vendors who had booths on the 6th floor of 11 Times Square were keen to engage with the folks that attended the 2-day summit. Being 'old school' I did use the bingo card, get a signature at each booth. Yes, I DO want to receive additional information on the product | service thank you very much! In fact, the millions of members of the NYDLA.org would ALSO like to receive information on these products | services. Looks like these are the folks that make all things 'remote' possible. You cannot do distance learning, or DIGITAL learning, or DIGITAL LIVING without proper technology. 

All the vendors at this Microsoft event (via TD SYNNEX) were responsive, professional as they all had great 'Brand Ambassadors' at the event. One vendor (Logitech) kind of made me pause: they hosted the Happy Hour after day one - and they gave out ONE HUNDRED of their ZONE WIRELESS 2 headsets to all who attended Happy Hour. I got mine and it is amazing. As a business owner (Selling CEO) I did the math in my head: 100 x $200~ = $20,000 give or take. Not a bad goodie bag, right? Hey Lenovo, how about some laptops??? Just kidding. Hmmm.... am I kidding? 

OK, so the big lesson that I learned was this. Room Capacity on the 6th Floor of 11 Times Square is around 350. So, how many of the 350 were from the vendors, and how many were people like me? By my math, figure that there in total around 200 people physically in the room who could purchase something, buy something, use something - or go back to HQ and say "Hey Boss, I just saw this and that (or I just tested this or that) or learned about this or that.... and we NEED IT." 

It always goes Attention > Engagement > Adoption > Utilization. I can't teach you anything if I don't have your attention. I can't sell you anything if I don't EARN your attention. Ah, hey Logitech... you HAVE MY ATTENTION. And thanks for the ZONE WIRELESS 2 - I love it! Me personally, I'll be watching to see who follows up with me from my 'bingo card' as I do indeed want to learn about (checks notes...) all of them. 

I want to see if their products | services would be 'a fit' or a value-added member benefit for the millions members of the NYDLA (now GlobalDLA.org). We expect to be at 10M+ DLA members living all around the world, by 2026. It is amazing what you can do, it is amazing how big you can grow when you have been selling *7 days a week for 40+ years. 

When you have been... A 'SELLING CEO' every single day. For 40+ years. 

*just not in a row.  

www.TomCapone.com

www.GetLogitech.com 

A sight to behold

Seeing Eye co-founder Morris Frank with Buddy, the first Seeing Eye dog. Frank and his German shepherd are shown crossing a busy street in New York city while onlookers marvel.

The Seeing Eye, Inc. is a registered United States nonprofit under IRS section 501(c)(3) with tax ID number 22-1539721.

I started my business career in 1983 selling 'Car Phones' for NYNEX Mobile on 18 Bank Street in Morristown, New Jersey. At the time, there were 9 (nine) Cell Towers in the entire CGSA (Cellular Geographic Service Area) of the United States. Car Phones were EXPENSIVE, and had to be installed into the vehicle. And it cost around $29 per month PLUS around $0.50 per minute to make or receive a domestic phone call from the car. Service was very spotty. 

Think about the people that you would meet - who they were - what they did for a living - that they needed to make $0.50 per minute phone calls from the car in 1983. Plus taxes and fees. 

It was during this time that I first learned of The Seeing Eye, Inc. Almost every day I would watch with amazement guide dogs being trained on 'the green' in Morristown, New Jersey. To the untrained eye (see what I did there?) watching a guide dog navigate traffic, stop at crosswalks, and master the sighted world was mesmerizing. 

"The Best Place to get a Guide Dog." Since 1929, people who are blind have been discovering the exhilarating experience of working with a Seeing Eye® dog. The Seeing Eye is a philanthropic organization whose mission is to enhance the independence, dignity, and self-confidence of blind people through the use of Seeing Eye® dogs.

I write this Sunday Blog in April of 2025, more than 40 years after first learning of The Seeing Eye, or of the raising of Seeing Eye puppies. 

Puppy Raising Program

When Seeing Eye puppies reach the age of seven or eight weeks, they are delivered to the homes of volunteer puppy raisers (like me). Puppy raisers are foster families, from all walks of life, who nurture and care for their charges until they are about 13- to 16-months-old. They teach the puppies house manners, basic obedience, and socialize them to a variety of social situations. 

Training Process

When Seeing Eye puppies are between 13 and 19 months old, they return to The Seeing Eye. Initially, they undergo health screenings, are neutered or spayed, and receive a dental cleaning.

Each dog is assigned to a Seeing Eye instructor for four months of training. Basic training begins on The Seeing Eye campus before moving to the streets of Morristown. Dogs are trained in rural, suburban, and urban environments, including the ultimate urban environment: New York City.

Seeing Eye dogs are trained to guide their handlers around obstacles, whether on the ground or overhead. They alert their handler to changes in elevation, tripping hazards and stairs. Most importantly, they learn to navigate street crossings and are taught “intelligent disobedience.” This is the principle that separates guide dog training from other types of dog training. Seeing Eye dogs are taught to ignore a command that would jeopardize the safety of the team, such as crossing against oncoming traffic or a command to step off a vacant subway platform.

The bond between Seeing Eye dogs and their instructors forms quickly and is strong. Repetition and praise are the cornerstone of the training program. Instructors evaluate the dogs’ abilities by taking blindfolded walks halfway through and at the end of the training cycle.

Instructors train approximately eight to ten dogs from start to finish. After the four-month training cycle, instructors train the dogs with their new partners for 25 days (or 18 days for returning handlers). This bonding period is crucial for the effectiveness and safety of the Seeing Eye dog and handler.

Now in the year 2025, my 'day job' is running the Distance Learning Association. Teaching, training, coaching, mentoring - via technology. Delivering knowledge, technology and talent to all those who need it, all around the world. "We are democratizing education on a global basis via disruptive technology." 

Tell me more about The Seeing Eye Puppy Raising Program

When Seeing Eye puppies reach the age of seven or eight weeks, they are delivered to the homes of volunteer puppy raisers who live in New Jersey, eastern Pennsylvania, and certain counties of Maryland, Delaware, and New York.  

Puppy raisers are foster families from all walks of life who nurture and care for their charges until they are about 13—to 16 months old. They teach the puppies house manners and basic obedience and socialize them to a variety of experiences that range from shopping and car trips to visiting airports and boarding airplanes. Trips to dog parks, public parks, even baseball parks. 

When I learned that The Seeing Eye needed Puppy Raisers - I knew this was for me. But it was only recently that I realized the (now obvious) connection for training. Teaching, training, coaching, mentoring. Helping people to THRIVE in the world. 

With dogs. Lives made better....because of.....with the help of... dogs. 

The Seeing Eye is now the official charity of the GlobalDLA.org and MyTeachingPartners.com 

www.SeeingEye.org

The New New England

Boston, MA (New England)

Blogging from Madison, Connecticut today. Heading back home to New Jersey later this morning. It was a nice Saturday / Sunday with the Grandson. It got me thinking about New England and New York and New Jersey. And the 'New' angle...

I asked Grok: New England is a region in the northeastern United States, consisting of six states: Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, and Vermont. It’s known for its rich history, distinct seasons, and cultural heritage. The area was originally settled by English colonists in the early 17th century—think Pilgrims and the Mayflower—and played a big role in the American Revolution. Today, it’s famous for things like fall foliage, seafood (especially lobster), and a certain patriotic football team. Geographically, it’s bordered by New York to the west, Canada to the north and east, and the Atlantic Ocean to the southeast. Anything specific you’re curious about regarding New England?

I asked ChatGPT:

We had lots of conversations this weekend about 'AI' and how it is everywhere. My oldest son Tommy just came back from the annual Adobe Summit in Las Vegas. 12,000+ people attended LIVE and around 3X that number attended virtually. I attended virtually. Much was about AI and Adobe's mastery in this space. My youngest son is deep in the Insurance game, and we talked about how AI is being used to determine rates, coverages, regional projections. I guess Hartford, Connecticut is the Insurance Capital of the world. 

I'll be teaching a 10 week Executive Education class later this year with Yale. Entrepreneurship. Most classes will be PoweredByZoom.us (with AI) but there will be a few LIVE (live) classes and a few Sunset Seminars. I think we shall have the graduation events at the Madison Beach Hotel in Madison, CT. 

The connecting theme here is... AI. Zoom uses AI. Adobe uses AI. Travel and Tourism use AI. There are 174K+ schools across North America serviced by the NADLA.org (North American Distance Learning Association) and they (all?) use and many teach AI. I will be definitely going deep on all things AI in my Entrepreneurship classes. All professions: Legal, Medical, Financial, Insurance, Education all will be impacted more and more with all things AI. If you want to stay current, you need to keep up with new things. 

And then the 'New' in New England and New York and New Jersey made me pause. So there was a York, and a Jersey. And a few hundred years ago, they became 'new' over here, on this side of the Atlantic. 

And then I thought about the other 'New' places. Let's ask AI:

The island nation of New Zealand has no etymological relations to Zealand. New Zealand is named after the Dutch province of Zeeland, which is sometimes referred to as and/or anglicized to Zealand, but is not to be confused with the Danish island.

Today, AI is still 'new' but not for long. It will soon become so commonplace that we won't be able to remember not having AI in our lives. It will be like having electricity, or Internet. Soon, you will not even think about hiring a Doctor or CPA or Attorney or Insurance Broker or Teacher (or anything) that does not use AI. Dare I say, that has not 'Mastered' AI. 

Madison Beach Hotel | Madison, CT.

The 'New' New England

The New York Megalopolis

The New York Megalopolis, also known as the Northeast Megalopolis or BosWash Corridor, is a densely populated urban region in the northeastern United States. It stretches from Boston, Massachusetts, in the north to Washington, D.C., in the south, with New York City as its central hub. This corridor includes major cities like Providence, Hartford, New Haven, Philadelphia, Baltimore, and others.

Key Features of the New York Megalopolis:

Population: Over 50 million people, making it one of the most populous urbanized regions in the world.

Economic Powerhouse: Accounts for a significant portion of the U.S. GDP, with global financial centers (New York City), government hubs (Washington, D.C.), and major industries.

Transportation Network: Connected by Interstate 95, Amtrak's Northeast Corridor, and major airports (JFK, Newark, LaGuardia, Dulles, etc.).

Historical Significance: Home to some of the oldest and most influential cities in American history.

Now, a megalopolis is a large, interconnected urban region made up of multiple cities and metropolitan areas that have grown and merged due to population expansion, economic activity, and transportation networks. The term was popularized by geographer Jean Gottmann in the 1960s to describe the Northeast Megalopolis in the United States.

Characteristics of a Megalopolis:

High Population Density – Millions of people living in a continuous urbanized area.

Economic Integration – Cities within the megalopolis are economically interconnected, often serving as major hubs for finance, trade, and industry.

Extensive Transportation Networks – Highways, railways, and air travel link the cities, facilitating commuting and business.

Cultural and Political Influence – Megalopolises often contain major cultural institutions, government centers, and global financial hubs.

Urban Sprawl & Suburbanization – The boundaries between cities blur as suburbs and exurbs expand.

Examples of Megalopolises:

Northeast Megalopolis (BosWash) – Boston to Washington, D.C.

Great Lakes Megalopolis – Chicago, Detroit, Toronto, and surrounding areas.

Southern California Megalopolis (SanSan) – Los Angeles to San Diego.

Tokyo-Osaka Megalopolis (Tōkaidō Corridor) – One of the largest in the world.

European Blue Banana – From Northern Italy through Germany to the UK.

OK, so.......?

The New York Metro Distance Learning Association was 'born' in the five boroughs of New York in 1983. Long before 'the Internet' even existed. I guess they were putting VHS tapes in envelopes and mailing them out to people.  

Distance learning (also called online learning, e-learning, or remote learning) is a method of education where students and instructors are physically separated and rely on technology to communicate, access materials, and complete coursework. It allows learners to study from anywhere, often at their own pace, without attending in-person classes.

Types of Distance Learning:

Synchronous Learning – Real-time instruction with live video lectures, virtual classrooms, and scheduled sessions (e.g., Zoom classes).

Asynchronous Learning – Pre-recorded lectures, discussion boards, and self-paced coursework that students can access anytime.

Hybrid (Blended) Learning – A mix of online and in-person learning.

Correspondence Courses – Traditional mail-based learning, though now mostly replaced by digital methods.

Common Technologies Used:

Learning Management Systems (LMS) (e.g., Moodle, Blackboard, Canvas)

Video Conferencing Tools (e.g., Zoom, Microsoft Teams, Google Meet)

Online Collaboration Platforms (e.g., Google Classroom, Slack, Trello)

Digital Resources (e.g., e-books, recorded lectures, quizzes, discussion forums)

Advantages:

✔ Flexibility – Learn anytime, anywhere.

✔ Accessibility – Ideal for working professionals, students in remote areas, or those with disabilities.

✔ Cost-Effective – Often cheaper than traditional education (saves on transportation, housing, etc.).

Challenges:

❌ Requires Self-Discipline – No in-person supervision.

❌ Limited Social Interaction – Less face-to-face engagement.

❌ Technical Issues – Internet access and tech problems can be barriers.

Tom, this is one of your more boring Sunday Blogs. Where are you going with this? 

The New York Metro Distance Learning Association (NYDLA.org) born in 1983 in the 5 boroughs of New York City expanded to service the 55M+ living in the New York Megalopolis. And during COVID, expanded to service the 579M+ people living all across North America (NADLA.org). And now in 2025 the 'DLA' has become GLOBAL, servicing everyone, everywhere. Distance Learning has become DIGITAL Learning, and now it is all just DIGITAL LIVING. I give you... the GlobalDLA.org 

"We are all living, learning, working, playing, teaching, training, coaching, mentoring in the connected GLOBAL Cloud COMMUNITY." The future of work - the future of education - the future of entertainment is all in the clouds. 

But the home of the DLA, "our HQ" will always be The Big Apple. The Center of the Known Universe. You know... New York New York.   The city so nice they named it twice.... 

NYDLA.org > NADLA.org > GlobalDLA.org 

The Big Apple - NYC

I hear what you are seeing

 

My wife came home from shopping yesterday and handed me this little flyer. It was an "Oh, by the way, I donated to them today, bought them some things on their list..." Turns out a small team had a little table set up outside our local grocery store. They catch you on your way in - hand you this little flyer - and they let it unfold. Brilliant. Why? 

Handing over $5 or $10 would have worked too, right? The classic 'please give some money' to a worthy cause. And, I am sure that the good folks from Loaves & Fishes would happily WELCOME such a cash donation. Ah, but the magic is in the movement - not the money. 

As you are winding your way serpentine up and down the aisles of the grocery store - you are now a part of the solution. You, with your shopping list of most urgently needed items - you are now a part of THE STORY. 

As you place the shampoo or deodorant into your basket, you are now on staff at Loaves & Fishes. There is a REASON why certain items are in high demand. There are also things that are donated every month that are really not very helpful. Such as things that expire. Can you 'feel' the placing of healthy snacks for kids into your basket - especially if you have no kids of your own? 

Handing over $5 would have taken around four seconds, and you would be done. Ah, but now, as you are shopping for healthy snacks for kids - you ARE PART OF THE STORY. You are involved. You have now become an active volunteer for an amazing cause, the Loaves & Fishes. You are now a cast member in the show.

From the "timing in life is everything" section of life, into my inbox this morning, I saw the story about how in 1991, improv teacher Kenn Adams creates the Story Spine. The structure goes like this:

Once upon a time…Every day…But one day…Because of that…Because of that…Until finally…And, ever since then…(Optional) The moral of the story is…

At first, Adams teaches it to his students but nobody else. Then, in 1997, Pixar employee Rebecca Stockley walks into one of his classes. She loves the idea. So much so that she brings the Story Spine to Pixar, where she teaches it in the company’s improv classes. Writers and directors love it. It was definitely a lightbulb moment for the everyone in the room. 

Before long, the Story Spine is ingrained in Pixar’s writing culture. Over the next seven years, Pixar releases some of the most beloved films ever:

Toy Story 2 (1999) Monsters Inc (2001) Finding Nemo (2003) The Incredibles (2004)

Yes, Pixar developed amazing advanced animation tech and a deep understanding of IP, but many believe the Story Spine helped create the incredible consistency in their storytelling. The Story Spine technique pulls you into the journey. You are now not simply being entertained via amazing animation and graphics. You now feel like you are part of the story. You are involved. 

Lastly, when speaking to my wife about our partnership with Kajabi, she turned me onto Kaleb Wyse. He started documenting his daily life on his farm in Iowa, he didn’t think many people would take notice or even care. After all, his way of life is simple, guided by the seasons—he spends his days gardening, preserving, baking, and cooking, a rhythm not all that different from that of his parents, grandparents, and even great-grandparents who worked the land before him. 

But it turns out that people from all over the country (and even the world) connected with Kaleb’s simple, back-to-basics way of living, and fell in love with his hearty, homestyle cooking. From casseroles to biscuits, his recipes hit the sweet spot of nostalgia for some—and are a breath of fresh air for others. 

In his debut cookbook, Kaleb shares his midwestern family recipes, updated for the way we eat today. And with 1M+ ENGAGED followers, he is going to sell some books. Lots of books. The money shot here is ENGAGED followers. Read on...

From Kaleb's website: "Common knowledge shows that there is a mass exodus from rural areas into urban ones. I completely understand why. Cities offer every amenity one could want: restaurants, shops, parks, culture, diversity – just to name a few of the reasons. This really begs the question: why – upon graduating from college – would I move back to the area where I was born and raised and live on a farm, smack dab in the middle of corn fields. I could go on to explain all the different small reasons, but really, none of those matter. What really matters and what I think we all strive to find in life is a sense of home."

Ah so. Kaleb used the Story Spine. Once upon a time…Every day…But one day…Because of that…Because of that…Until finally…And, ever since then…(Optional) The moral of the story is…

As I write my Sunday Blog, I think back to my first experience with The Story Spine. I was born in 1960, you can feel free to sing it with me...

Here's the story of a lovely lady.... Who was bringing up three very lovely girls... All of them had hair of gold like their mother...The youngest one in curls...

I bet you know the rest, right? I bet you 'feel' like you know that family. All of them. Ah yes, the magic of the Story Spine. They made you part of the family. You became part of the story. 

WyseGuide.com

I see what you did there

If you are on a smartphone, hold phone in landscape mode

I love Audible. I'm a big fan. Especially when it is a book read by the author. It feels like a private Master Class. When the author takes the time to create an audible book from their written book, it feels different. It feels better. It feels like we have a connection. It feels like they are talking directly to ME. 

The one thing that became very evident this month is that the data - the analytics of the audio book experience has not been lost on the marketing world. The good folks at Amazon (Audible) can tell what books I purchase, of course. But they can also see my level of interest in any/all of the books that I purchase. They can see how much time I invest in a certain book. The can tell if I went back and replayed a certain chapter. They can can tell if I downloaded the PDF that comes with the book. 

If I am reading a book on 'Marketing' then I might be someone that is very valuable to Hubspot or Mailchimp or Dotdigital. 

If I am reading a book on 'Telemedicine' then I might be someone who is very valuable to Teladoc or Zoom for Healthcare. 

As of today's Sunday Blog there are 174K+ online schools across North America. The NYDLA.org ( and now the NADLA.org ) services all of them. And, the (now) GlobalDLA.org also services their alumni. Are you someone who is thinking of taking an online course about AI? How about getting a Certificate on Cybersecurity? Or, are you going to get your 4-year college degree from such an online school like Purdue University Online or Penn State World Campus? Master's Degree? How about Law School? 

I have noticed that I am now getting emails/ads from schools for online courses, based on my reading habits (listening habits) from Audible. It makes sense. It's all about the data. After all, AI does not work without the data. And it is not just about online courses. Based on the reading (listening) habits you might get emails or see online ads that match the topic. 

I guess that all of this feels like I am a member of the world's largest 'Book Club' where folks like me (with my interests, my likes, my curiosity) can meet up. You know, we are all living, learning, working, playing, teaching, training, coaching, mentoring in the (now) Global Cloud COMMUNITY. 

TomCapone.com goes to my LinkedIn and TommyCapone.com goes to my Bluesky. Let's meet there. We can talk about your favorite books. Or podcasts. Or blogs. I'll let you decide.