Well, this is how WE do it....

 

I'm sure that if you are reading this, you have heard of Shopify. We have activated over 500 Shopify stores for NYDLA.org members over the years. The cool thing about Shopify is that you can do it yourself. With almost no (zero) technical experience, you will be up and running and making money - fast.

But many times, the clients (members) of the NYDLA still wanted it all done for them. They had money and a dream - but they needed help. Many times, the NYDLA member had a full-time job and their Ecommerce store was going to be a side hustle. So, they needed to focus 40 hours a week on their current obligations. 

STRATUSstaff.com was born to be the easy and affordable path to allow a parallel path. "You keep doing your day job, we'll build this out for you - and run it for you - and GROW it for you. When the time is right to leave your day job and do this full-time, you'll know it. And, you might NEVER leave your day job. Maybe your 'store' will just be a cool thing that you own. It's nice to have options. As we always love to say, 'Profitability = FREEDOM.' 

Other Ecommerce platforms? Well there are many. There is a very good chance that we sell and service any platform that you might bring up in conversation. YEARS ago, we were a NetSuite partner. At the time, it was an expensive platform. And if you had a budget of let's say $50,000 you better have ANOTHER $50,000 laying around for onboarding and training. I remember having clients who took out a HELOC to get NetSuite, and telling them that will not be enough. Those conversations were crushing. I found myself questioning the reason for the relationship. I would be working with folks who were launching their entrepreneurial journey, and I was their wet blanket. I had to coach them, mentor them and remind them that whatever they thought it was going to cost - and however long they thought it was going to take - they should double it. And maybe even triple it. I felt like the crusher of dreams. 

When we discovered BigCommerce the business world changed for us. And, it changed everything for our members. Dramatically. My staff became BigCommerce Certified. And over time, we became the BigCommercePros.com - a division of STRATUSstaff.com (our digital agency). 

The technology caught up with the demand. Price dropped. The complexity of running an Ecommerce store went down - WAY down. If you were in the School of Business of any College or University in North America over the past 10 years, you were introduced to Ecommerce. 

And now here we are heading into Q4 2026. The heart of the 2026 Holiday Season. We are now offering telecom and technology solutions, products and services to all the members of the NYDLA and the NADLA and the USDLA and now..... the GLOBALDLA. Millions of folks living all around the world can 'shop' in our BigCommerce store: TAC-USA.com - it's a Co-Op! 

But we are ALSO building and running BigCommerce stores for products, services, books, courses - everything that the Entrepreneurship Majors in the Schools of Business can come up with. Think this way: everyone that has ever been on Shark Tank over the years will have an Ecommerce store. Every Campus has an Online and a Brick and Mortar Bookstore. Shopify kicked down the door to the new world of BUSINESS. And all the competitors followed. 

Here is the lesson as we exit Q3 2026 and race into Q4 2026: the world of B2B (Business to Business) or B2C (Business to Consumer) marketing will never EVER be the same. The AI Genie is out of the bottle, and it is never going back. A small team of people (a POD) who have reached AI Mastery can now do the work of a million dollar digital agency. You no longer need a call center or a contact center. You no longer need a full-time CMO or Marketing Department. A business owner (a store, restaurant, contactor, art gallery, medical practice, B2B, B2C, anything...) can now service the entire world with a handful of employees (humans) who all have reached AI Mastery. 

My next Sunday Blog will find (all of us) smack in the middle of the Q4 2026 holiday marketing (media) blitz. All of my neighbors already have their Halloween decorations on their front lawns, and it is not even October. How about you? What are YOUR plans for the holidays? Who needs someone to run their stores when they are traveling or on vacation? {or busy with their 'day job'} 

Who needs some help?  <<<<<<

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