Sunday, January 26, 2025

It's a COMMUNITY

COMMUNITY: a group of people who share common interests, values, goals, or experiences and interact with each other in a meaningful way. Communities can be formed based on a variety of factors, including geography, culture, shared activities, or virtual platforms. They often provide a sense of belonging, support, and identity to their members.

Types of Communities

Geographic Communities: People living in the same area, such as neighborhoods, towns, or cities.

Interest-Based Communities: Groups formed around shared hobbies, passions, or professions (e.g., book clubs, sports teams, online forums).

Cultural or Ethnic Communities: Groups sharing common heritage, traditions, or languages.

Virtual Communities: Online groups that connect people across distances, often through social media or specialized platforms.

Faith-Based Communities: Groups organized around religious beliefs or spiritual practices.

Characteristics of a Community

Shared Purpose: Common goals or interests unite members.

Interaction: Regular communication and collaboration among members.

Support: Members offer help, advice, or emotional backing to each other.

Identity: A sense of belonging and collective identity.

Structure: Rules, norms, or systems that guide the community’s behavior.

Communities play a critical role in fostering relationships, encouraging collaboration, and building social capital. They can be as small as a local club or as large as global movements.

Ah yes. GLOBAL MOVEMENTS. We'll come back to this.........

I grew up living next to the Community Church of Cedar Grove in New Jersey. As in, right next door. One of the first words that I ever learned past Mama and DaDa was COMMUNITY. I went to Nursery School and then Kindergarten at the COMMUNITY Church. So, born in 1960 through 2025, I have been around, aware of, and IN a COMMUNITY

This past week, we had our 'People Magic Summit' with Mighty Networks.  

Mighty Networks is an online platform designed to help individuals, organizations, and creators build and manage their own communities. It combines the functionality of social networking, online courses, memberships, and event hosting in a single platform. With Mighty Networks, users can create a branded, customizable space for their audience to connect, share content, and engage. AT SCALE. 

Key Features of Mighty Networks

Community Building: Create spaces where members can interact through posts, comments, and discussions.

Membership Management: Offer free or paid memberships, with tools to manage subscribers and set up membership tiers.

Online Courses: Build and deliver courses with multimedia content, quizzes, and progress tracking.

Events: Host live or virtual events, webinars, and meetups directly on the platform.

Custom Branding: Customize the look and feel of the network to align with your brand identity.

Mobile App Access: Provide members access via a dedicated mobile app, improving accessibility and engagement.

Monetization: Generate income through memberships, course sales, and paid events.

Analytics: Track member activity, engagement levels, and other metrics to refine the community experience.

Who Uses Mighty Networks?

Creators and Influencers: To engage their audiences and monetize their expertise.

Entrepreneurs and Small Businesses: To build brand communities and offer exclusive content or courses.

Organizations and Nonprofits: To connect stakeholders, members, or supporters in a unified platform.

Coaches and Educators: To run online programs, workshops, and coaching sessions.

Mighty Networks is popular because it integrates multiple community-building tools into a single platform, making it easy for creators and organizations to foster engagement and grow their audience without relying on multiple external tools.

And, the GlobalDLA.org is a 'network' of Mighty Networks. One more time for the folks in the back:

The GlobalDLA.org is a 'network' of Mighty Networks. 

So, the 770K+ living alumni of Penn State World Campus - the 600K+ living alumni of RUTGERS - the 300K+ living alumni of PURDUE are all in (checks notes......) OUR Mighty Network. Across North America there are 174K+ [K-20] schools which covers Kindergarten through GRADUATE SCHOOL, MEDICAL SCHOOL, LAW SCHOOL, et.al. and they are all serviced by the technology of Mighty Networks. 

So, my first words were "MaMa, DaDa and COMMUNITY." That's my story and I'm sticking to it. My first community was Kindergarten in the 60s in Cedar Grove, NJ. Now in 2025 my COMMUNITY is the GlobalDLA.org - which could not (would not?) exist without the 'People Magic' of Mighty Networks. 

Yes, it's all about people magic. Please consider joining our Global Cloud COMMUNITY. Because none of us is as smart as all of us. And life's journey is more fun with people that you like, people that you trust, and people that care about YOU, your goals and your success. 

See you in the clouds! 




Sunday, January 19, 2025

He knows when you've been bad or good

He sees you when you're sleepin' ... And he knows when you're awake ... He knows when you've been bad or good ...So be good for goodness sake! Bing Crosby & The Andrews Sisters released “Santa Claus Is Comin' to Town” on December 11, 1943. Was Santa the first algorithm? 

Tomorrow is the Second Inauguration of Donald Trump. On January 17, Trump announced the inauguration ceremony would be moved indoors due to cold weather, and would take place in the Capitol rotunda, a first since the public second inauguration of Ronald Reagan on January 21, 1985.

Trump's decision to take his inauguration indoors has been mocked by some as an indication that the president-elect is weak or "soft," with many comparing the expected conditions on Monday to those at Obama's first inauguration in 2009.

Obama was inaugurated outdoors despite a temperature of 28 degrees, with "wind chill values in the mid teens," according to the National Weather Service (NWS). About 1.8 million people attended Obama's inauguration despite the cold weather, according to The Washington Post.

Temperatures in Washington are forecast to be about 21 degrees during Trump's second inauguration on Monday, although wind chill could make it feel more like 11 degrees at around noon, when the ceremony begins.

Folks that are 'anti-Trump' are saying DO NOT watch the Inauguration LIVE on TV. Tank the ratings! In fact, the instructions are to turn your TV ON - but do not watch the event. But do watch something ELSE. This is to impact the ratings, to influence the media. 

To influence the algorithm. 

I met the folks from Corsight AI at the NRF 'Big Show' this month. They specialize in Facial Intelligence - the ability to recognize people of interest and specific scenarios from video footage. Face matching, Face detection, Facial intelligence, Facial recognition. No matter what YOU call it, it just WORKS! 

I am a big Audible fan. I 'read' most of my books through my ears. This month the good folks at Audible shared with me MY history. What books I listened to, which books I did not finish, which books I downloaded and never started, and my total listening history. In other words, the good folks at Audible (aka Jeff Bezos) know a great deal about me, my interests, and my behavior. Heck, he even knows the times of day / days of the week that I am listening. "Oh look, Tom's at the Dog Park right now." 

I run the (now) Global Distance Learning Association (GlobalDLA.org) which is the result of TBLS (Technology Based Learning Systems) morphing and changing and perfecting since 1983. There are 174K+ [K-20] schools serviced by the DLA. It's K-20 not K-12 as we service all the way up to Graduate School. Distance Learning morphed into DIGITAL Learning and now in 2025 it's all just DIGITAL LIVING. For the first time ever, more people are paying tuition for an online education than for a traditional 'on campus' experience. And this means that PURDUE UNIVERSITY ONLINE is competing with STANFORD ONLINE who is competing with PENN STATE WORLD CAMPUS who is competing with... well, you get the idea. Once education went 'online' every school is competing with every other school for YOUR tuition dollars. 

The mere fact that someone is 'looking at' or even thinking about taking a specific online course is critical data. The fact that some PAID $2,800 (or even $28,000) to take an online course, or to attend a college or university for a degree is critical and valuable data. Show me what you buy, what you read, what you study - and I'll customize my marketing to fit. 


Just this month alone, 140K+ people attended the CES event in Las Vegas - the largest tech event of the year (every year). 40K+ attended NRF in NYC, and we expect 80K+ to attend ISE next month in Europe. What is the profile of the people who physically attend such events? Who invested in travel, hotel, and time to be their live? Would you like to meet them? Would you like to send them an email? Or invite them to your webinar? You can GetDotdigital.com and meet all of them via zero spam, 100% opt-in email marketing. 

If you attended an NFL, NBA or MLB game in the past year, there is a very good chance that facial recognition software knows about it. As does the credit card history from your purchases at the game, or online. If you were at a political rally in the past year, or planning on attending the Trump Inauguration, smile - you are on Candid Camera. Now, attending a sporting event LIVE is expensive these days. Tickets are expensive, so just the fact that you are in the arena or stadium is very telling. Same goes for those attending CES, NRF or ISE. It is expensive to attend a trade show - much less pay for a booth at the show. It's all in the cloud, everything. Add it all up, add it all together and you have a very powerful 'big data' marketing machine. 

It is now 2025. We live in the world of Big Data / AI / Quantum Computing. Technology Billionaires have tremendous influence on what we will see, read, watch and learn. Better prepare now for Christmas 2025, because Santa will definitely be looking at the algorithm of your digital footprint for the past 12 months. 

Want to learn more? Join the GlobalDLA.org - we're teaching everything we know. And we learn something new - every day.

[Chorus: Bing Crosby, The Andrews Sisters, Both]

You better watch out

You better not cry

You better not pout

I'm telling you why (Why?)

Santa Claus is comin' to town...


[Verse 1: Bing Crosby, The Andrews Sisters, Both]

He's making a list (Ooo)

And checking it twice (Ooo)

He's gonna find out who's naughty and nice

Santa Claus is comin' to town


He sees you when you're sleeping

He knows when you're awake

He knows if you've been bad or good

So be good for goodness sake




Sunday, January 12, 2025

Baptism by Fire: What It Means in Business

As I write my Sunday Blog on 1/12/2025 the LA Wildfires are still burning. 

This morning, I read a post on social media, a story about a Teacher, a Student, and a life lesson learned. I reposted it at the bottom.

The next several weeks will be filled with stories of the devastation. We will learn of horrific loss, and we will also hear stories of heroes. We will learn of acts of generosity, compassion and the best of humanity. There will be conversations about climate change, and politics, and blame. There will be plenty of time to analyze what can be done (now) what should have been done, what is simply 'God's Will' vs. human error. 

The one thing that I am thinking about (today) is what it must be like to lose a home. Not just the structure, but the contents. The photographs, the documents, the possessions. You home is the vessel of your life. Home ownership has been a part of the American Dream for many generations. "I don't have much but at least I have a roof over my head" is a phrase that we have all heard our entire lives. 

Why is having a roof over your head important?

That's what a roof does – it shelters us. It shelters and protects us. It keeps us safe and comfortable. It allows us to live in artificial like conditions – where we control the temperature, the humidity, the sound and wind. 

There were homes lost in the fire that were worth millions. Tens of millions. Because LA County is the home of many Hollywood Rich and Famous, there are many very famous people who lost their homes. Some had homes on the water, some in the hills. Some owned homes that were in their families for many generations. Others had multimillion dollar mansions reduced to their foundations. But if an ember from the fires landed on your roof - any roof - your home could be reduced to ash. The fire did not discriminate rich from poor. Famous person from average person. 

I saw that some homes were saved due to technology. Water sprinkler systems that would keep a constant flow of water on the roof and on the surrounding property. So there were some homes that were saved while all of the other homes in the neighborhood were reduced to rubble. It will take me a few days to process this. Is that a victory against Mother Nature, to use technology to save a single home, when the rest of the homes in the neighborhood are decimated? What did you actually save? And you cannot do that for EVERY home - California was already in a drought. 

You can rebuild homes that are earthquake resistant, fire resistant, hurricane resistant. But you cannot do that for everyone. Los Angeles County is the most populous county in the United States, with 9,663,345 residents estimated in 2023. Its population is greater than that of 40 individual U.S. states. It was the entire COUNTY that was impacted. Not certain homes, not certain families. It will be very interesting to see what happens next, as the Insurance Industry will probably have a big role in the future of where people live, and who can afford to live there. 

AS I WRITE THIS, I just saw a TV commercial for Legacy Box (www.LegacyBox.com) I am wondering if they just increased their ad spend in the past week. I myself own MyBackupData.com which deals with disaster recovery, business continuity, cybersecurity and safely securing media for business clients. Personally, I feel that no one wants to be reminded of what they SHOULD have done, as they walk amongst the rubble of their devastated home or business. This is not the time for "I told you so" marketing. 

For me, personally, I feel like Mrs. Thompson in the story below. If someone that I know did not properly protect their business, if they did not safely secure their data, if they were exposed to risk - that is not their fault. Ultimately it is mine. I know the result of not securing data. I now the statistics of how a business cannot survive a catastrophic loss of data. Ultimately I did not do my job if they are not protected. I did not teach them what they needed to learn. 

I have been in business since 1983. I've seen much. Backing up your data - protecting your media - is like the roof on your house. It keeps you safe. It does not matter if you are rich and famous, or just an average person living anywhere in the country. It is not the building or the structure - those things can be rebuilt. It's the contents of the building, it's the contents of the home. 

In the story below, Mrs. Thompson had an epiphany with Teddy. With teaching. With life itself. If you are in a position to help someone, just do it. You never know what the future holds. Pay it forward. Teach everything you know. 

If you were impacted email LA_Wildfires@MTP-USA.com - when and where we can help you we shall do so. No charge. 

*****

As she stood in front of her 5th grade class on the very first day of school, she told the children an untruth. Like most teachers, she looked at her students and said that she loved them all the same. However, that was impossible, because there in the front row, slumped in his seat, was a little boy named Teddy Stoddard.

Mrs. Thompson had watched Teddy the year before and noticed that he did not play well with the other children, that his clothes were messy and that he constantly needed a bath. In addition, Teddy could be unpleasant.

It got to the point where Mrs. Thompson would actually take delight in marking his papers with a broad red pen, making bold X's and then putting a big "F" at the top of his papers.

At the school where Mrs. Thompson taught, she was required to review each child's past records and she put Teddy's off until last. However, when she reviewed his file, she was in for a surprise.

Teddy's first grade teacher wrote, "Teddy is a bright child with a ready laugh. He does his work neatly and has good manners... he is a joy to be around.."

His second grade teacher wrote, "Teddy is an excellent student, well liked by his classmates, but he is troubled because his mother has a terminal illness and life at home must be a struggle."

His third grade teacher wrote, "His mother's death has been hard on him. He tries to do his best, but his father doesn't show much interest and his home life will soon affect him if some steps aren't taken."

Teddy's fourth grade teacher wrote, "Teddy is withdrawn and doesn't show much interest in school. He doesn't have many friends and he sometimes sleeps in class."

By now, Mrs. Thompson realized the problem and she was ashamed of herself. She felt even worse when her students brought her Christmas presents, wrapped in beautiful ribbons and bright paper, except for Teddy's. His present was clumsily wrapped in the heavy, brown paper that he got from a grocery bag. Mrs. Thompson took pains to open it in the middle of the other presents. Some of the children started to laugh when she found a rhinestone bracelet with some of the stones missing, and a bottle that was one-quarter full of perfume. But she stifled the children's laughter when she exclaimed how pretty the bracelet was, putting it on, and dabbing some of the perfume on her wrist. Teddy Stoddard stayed after school that day just long enough to say, "Mrs. Thompson, today you smelled just like my Mom used to." After the children left, she cried for at least an hour.

On that very day, she quit teaching reading, writing and arithmetic. Instead, she began to teach children. Mrs. Thompson paid particular attention to Teddy. As she worked with him, his mind seemed to come alive. The more she encouraged him, the faster he responded. By the end of the year, Teddy had become one of the smartest children in the class and, despite her lie that she would love all the children the same, Teddy became one of her "teacher's pets."

A year later, she found a note under her door, from Teddy, telling her that she was still the best teacher he ever had in his whole life.

Six years went by before she got another note from Teddy. He then wrote that he had finished high school, third in his class, and she was still the best teacher he ever had in life.

Four years after that, she got another letter, saying that while things had been tough at times, he'd stayed in school, had stuck with it, and would soon graduate from college with the highest of honors. He assured Mrs. Thompson that she was still the best and favorite teacher he had ever had in his whole life.

Then four more years passed and yet another letter came. This time he explained that after he got his bachelor's degree, he decided to go a little further. The letter explained that she was still the best and favorite teacher he ever had. But now his name was a little longer.... The letter was signed, Theodore F. Stoddard, MD.

The story does not end there. You see, there was yet another letter that spring. Teddy said he had met this girl and was going to be married. He explained that his father had died a couple of years ago and he was wondering if Mrs. Thompson might agree to sit at the wedding in the place that was usually reserved for the mother of the groom.

Of course, Mrs. Thompson did. And guess what? She wore that bracelet, the one with several rhinestones missing. Moreover, she made sure she was wearing the perfume that Teddy remembered his mother wearing on their last Christmas together.

They hugged each other, and Dr. Stoddard whispered in Mrs. Thompson's ear, "Thank you Mrs. Thompson for believing in me. Thank you so much for making me feel important and showing me that I could make a difference."

Mrs. Thompson, with tears in her eyes, whispered back. She said, "Teddy, you have it all wrong. You were the one who taught me that I could make a difference. I didn't know how to teach until I met you."

(For you that don't know, Teddy Stoddard is the Dr. at Iowa Methodist Hospital in Des Moines that has the Stoddard Cancer Wing.)

Warm someone's heart today. . . pass this along. I love this story so very much, I cry every time I read it. Just try to make a difference in someone's life today? tomorrow? Just "do it". Random acts of kindness, I think they call it?

"Believe in Angels, then return the favor."




Sunday, January 5, 2025

One Hundred and Seventy Four Thousand



FOR THE FIRST TIME....... more people have paid tuition for an online education than for a traditional campus education. 

2024 was a tipping point. Global High Speed Internet, along with services like Zoom, GoTo, WebEx, Adobe and others have changed the world of education forever. 

PURDUE UNIVERSITY has become PURDUE UNIVERSITY ONLINE. 

PENN STATE has become PENN STATE WORLD CAMPUS. 

Yes, there will still be classic on-campus education. Yes, there will still be dorm rooms and food plans. And yes there will be on-campus SPORTS. March Madness is right around the corner, right?

Highest-Viewed College Football Games Of the Past

Georgia vs. Texas: 16,630,000 viewers - SEC Championship

Tennessee vs. Ohio State: 14,680,000 viewers - College Football Playoff

Indiana vs. Notre Dame: 13,390,000 viewers - College Football Playoff

But as for pure education - for all things higher learning - lifelong learning - career advancement - all things 'remote' and CLOUD seems to have taken the lead. And I don't think it is going back to the old ways anytime soon. 

The (now) GlobalDLA.org was one of the first to promote Harvard HBX many years ago. The concept of getting a degree from Harvard without ever stepping foot in Massachusetts was beyond most people's comprehension. Today in 2025 it's expected

And in 2025 'Certificate Programs' are expected to outpace classic degree programs. When someone asks "where should I go to school?" the answer is starting to look like "go to all of them." With each passing day, more and more areas of study are becoming available to students from anywhere in the world. And, major corporations have successfully launched their own internal online universities, or partnering with colleges to teach things like AI, or Cybersecurity or other areas of study that are in high demand. 

See, it is not just the students - it is the employers that are the future homes for these students. WHERE you went to school is becoming less and less important. WHAT you have learned, and your level of domain expertise - that is what is really what matters. Can you do the job? Can you do the work? Let's find out. 

As of this Sunday Blog, there are 174,000+ K-20 Schools serviced by the (now) GlobalDLA.org. That is K-20 which covers Graduate Schools, Medical Schools, etc. and not just Kindergarten through College. So that means that PURDUE is competing against UCONN who is competing against RUTGERS who is competing against HARVARD who is competing against PRINCETON who is competing against... well, you get it. If you pay tuition to attend THIS school or to attend THAT school, you're not going to pay tuition to the others. It becomes a zero sum game. 

And the classrooms in the clouds are scalable. When I went to PURDUE some 46 years ago, Lecture Hall EE129 was one of the largest on campus, holding several hundred students. 2025: the PURDUE UNIVERSITY ONLINE lecture hall is as big as an audience watching College Football on TV. 

Imagine trying to grade 16,630,000 Final Exams. I guess they will have AI bots for that, right? In 2025 I invite you to join the (now) GlobalDLA.org as Lifelong Learning is here to stay. 

From anywhere in the world.